[Our Perspective by Jennifer Rock and Michael Voss] Many companies are exploring how to communicate openly with their employees and customers in the right ways. We discussed the trend of transparent communication with James Carbary, host of the B2B Growth…
CEO
I’m Worried About This Transformation: A (Fictional) Letter From Your Employee
Hello, I understand our company is about to change. In a big way, from what I’ve been told. In fact, I’ve heard it will be a complete transformation of our direction, business and the way we operate. It sounds like… Read More ›
Transparency: The Whole Truth (sometimes), and Nothing but the Truth (occasionally)
[Our perspective by Michael Voss and Jennifer Rock] In this era of the 24-hour news cycle, heads of state with Twitter handles and wide-open kitchens in restaurants, it’s easy to assume transparency is a naturally occurring phenomenon – the inevitable result… Read More ›
Layoff Announcements Are Tough – Twitter CEO Gets It Right (Mostly)
[Our Perspective by Michael Voss and Jennifer Rock] Layoffs are tough on everyone involved, which might explain why layoff announcements typically suck. Good examples are almost impossible to find because vague, mechanical and heartless messages are the favored approach. Twitter CEO Jack Dorsey took a… Read More ›